Your creative journey starts here

"Whether you’re here to immortalize stunning photographic moments, transform memories into bespoke artwork, or create captivating commercial content, I’m thrilled to welcome you. My passion for capturing life’s most beautiful moments is matched by my dedication to delivering exceptional artistry.

Dive into my galleries, explore my services, and let’s create something extraordinary together!"

SERVICES

PHOTOGRAPHY

Weddings
Portrait
Commercial
Accommodation
Events

GRAPHIC DESIGN

Brand Identity
Brand Strategy
Signage Design
Print Collateral
Infographics
Packaging
Digital Illustration

TRADITIONAL

Pencil Illustration
Sign-Painting
Murals
Chalk

What clients say

"Dana sees the details many don’t.

She captures the true essence of any visual project, skillfully bringing it to life with colour and meaning. The end result is truly compelling. You’ll never fully know how much you need Dana’s work, until you have it."

Susan Allan - CAPULET

About

Dana Johnston - Your creative partner.

With over two decades of expertise in print, signage, and visual design, Dana creates impactful graphics and artwork for both personal commissions and commercial projects. Specializing in illustration, graphic design, photography, and hand-painted signage, she crafts thoughtful, high-quality visuals tailored to businesses, brands, and individuals alike.

From distinctive logos and custom signage to compelling photography and detailed artwork, Dana blends creativity with craftsmanship to deliver lasting, meaningful results. Whether you're a business looking to elevate your brand or an individual seeking a unique, custom design, Dana is here to bring your vision to life.

Contact

Please call or submit an email and I will get back to you within 24 hours. Thankyou.

For commissions or collaborations, personal or commercial creations , I'd love to hear from you.

Follow my social media accounts for updated work in progress on my latest pieces.

Ph. 021 151 7947

dana_johnston@live.com

Kurow, North Otago

@dana.j.photography

@dana.j.imagery

FAQ

Where are you based?
Waitaki Valley, North Otago, New Zealand

Do you travel?
I do! Projects have taken me from the Bay of Islands in the North, to Te Anau in the South.
Dependent on location, travel fees may apply.

Do you charge by the hour or project rate?
Each project is unique, with its scope determining the approach. My rates reflect the full scope of each project - from consultation and concept development to delivery and usage rights. No hidden fees, no vague breakdowns. Reach out for a no-obligation estimate tailored to your creative vision.

I have a project in mind, but I have no idea where to start - can you help?
In most cases, yes, I can help. No idea or question is too small - feel free to ask! If there’s a part of your project beyond my expertise, I’ll gladly connect you with a trusted creative professional from my network or find a solution that fits.

I need to get my designs printed, but I don't speak the lingo - can you help?
Seeking help can be overwhelming when the process feels unfamiliar, but I’m here to make it simple and stress-free. From consultation to project completion, I’ll guide you through each step with clarity and support.

How long have you been in business?
I began my Sign Making Apprenticeship in 2002, honing a diverse set of skills while working in New Zealand and across Australia. In 2018, I established Dana Johnston Imagery, bringing together years of expertise to offer a refined selection of creative services.

FAQ